BuenTrip Ventures Welcomes Aloja to Its Portfolio

BuenTrip Ventures invests in Aloja, a startup using AI to optimize pricing for tour operators. Scalable technology with regional impact.

BuenTrip Ventures Welcomes Aloja to Its Portfolio

Strategic Investment in Tourism Intelligence

BuenTrip Ventures has officially announced its investment in Aloja, a startup founded by Daniel Pino and Daniel Cabra that is transforming revenue management in the tourism sector through AI-driven dynamic pricing.

Aloja’s platform empowers tour and activity operators to adjust prices in real time without needing a dedicated revenue manager. By analyzing demand signals, market trends, and contextual variables, the system helps maximize revenue and enhance competitiveness.

Technology That Responds to Market Signals

Aloja addresses a critical gap in the tourism industry: the lack of accessible tools for intelligent pricing. Traditionally, operators rely on static pricing or manual updates, limiting their ability to respond to shifts in demand.

“Aloja unlocks one of the most underutilized growth levers in tourism: smart pricing,” stated BuenTrip Ventures in their official announcement.

With Aloja, operators can make data driven decisions, optimize profitability, and offer more competitive experiences to travelers.

Founders with Regional Vision

The team behind Aloja also founded TourOpp, a tech solution for tour operators that has gained traction across Latin America. Their deep sector expertise and technical capabilities position Aloja as a high-potential, scalable startup.

BuenTrip Ventures continues to build a portfolio focused on tech driven solutions with regional impact, backing teams that combine strategic vision, innovation, and execution.

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