Flips raises US$500K Launching a New Model for Safe Buying and Selling in Argentina
Flips launches in Argentina with a disruptive resale model, guaranteed purchases, and a focus on trust, speed, and transparency. The platform targets USD 1M in its first year.
In just one month since its debut, Flips has positioned itself as a fresh and unconventional player in Argentina’s e-commerce landscape. The platform is gaining traction by offering a simple yet disruptive approach that aims to benefit both buyers and sellers in an increasingly dynamic market.
A disruptive resale model backed by AI and guaranteed purchases
Founded by Juan Campos, director of the agency JC MKT with more than a decade in the industry, Flips proposes a business model that breaks away from traditional marketplaces. Instead of serving merely as an intermediary, the company purchases items from individuals or businesses and later resells them below market price. What truly differentiates Flips is its guaranteed purchase system.
According to Campos, “We’re the first in the region to offer this type of service, combining innovation, speed, and transparency.”
By assuming the operational risk, the platform ensures a secure and predictable experience for users on both ends of the transaction.
With an initial investment of USD 500,000, the company aims to rotate 70% of its stock each month, maintaining a high-turnover operation with controlled margins. Yet Campos notes that the financial aspect is not the biggest challenge, building public trust is. Their goal: reach USD 1 million in revenue within a year.
Building trust in a fluctuating market
Trust remains central to Flips’ mission.
Campos explains that skepticism is common at first: “Many people hesitate to hand over their products before getting paid. It’s understandable—we live in a country where trust is not easily earned. But as we become more known, the experience tends to be very positive.”
He acknowledges that frustrations can arise when sellers expect higher offers, especially during economic uncertainty. Still, the company’s priority is ensuring a fair outcome for all parties. To maintain its model, Flips buys items only when the resale price can accept at least a 40% discount below market value.
The platform handles a wide range of products, from properties and cars to notebooks and smartphones, targeting opportunities where speed, volume, and competitive pricing can create advantageous deals.
A fast, transparent, and opportunity-driven experience
Flips positions itself as a young and straightforward brand, designed for users who value agility and clarity.
“We saw a gap for this type of service, so we decided to build it ourselves,” says Campos.
Through its website, flips.ar, the company aims to consolidate itself as a reliable option for safe and dynamic resale in a market where prices and conditions change constantly.
Flips in numbers
- 100+ items available starting at ARS 50,000
- For products priced between ARS 1,000 and ARS 500,000, the shipping cost is covered by the seller; above that range, Flips covers the shipping
- 150+ secure purchases completed
- In its first year, the company projects USD 1 million in revenue and 1,000 combined purchases and sales
