PoliBit digitizes real estate investment in Guatemala

PoliBit is a Guatemala-based platform designed to support real estate developers through a specialized Software as a Service (SaaS) model. The tool helps streamline the process of raising and managing capital for real estate projects across Latin America, offering a more efficient and digital-first solution.

By using PoliBit, developers gain access to a technological infrastructure that simplifies investment through the tokenization of real estate assets. This process allows projects to be broken down into digital tokens, making it easier for investors to participate and for developers to manage fundraising efforts.

Transforming a Traditional Industry

The platform was created by Martha and Gabriela Mena, two entrepreneurs who identified a gap in the real estate industry, a sector known for its complexity and lack of digitization. Through PoliBit, they built a tool that not only streamlines capital management but also helps democratize access to real estate investment opportunities.

PoliBit serves as a digital bridge between real estate developers and investors. It automates many of the steps that traditionally take weeks or months, making it significantly faster and more accessible to secure funding for property developments. By doing so, it opens the door for a broader range of investors to participate in the real estate market, with lower entry points and a fully online process.

Real Estate Tokenization with Blockchain

At the heart of PoliBit’s offering is real estate tokenization. This approach involves converting a property project into digital tokens, each representing a portion of the asset's total value. These tokens can be bought, sold, or traded by investors through a blockchain-backed system.

This not only enables shared ownership and diversification but also adds a layer of transparency to the entire process. Since blockchain technology records each transaction in an immutable ledger, all parties can verify the flow of funds and ownership. It reduces the risk of fraud and provides a secure and traceable investment experience,  especially for individuals who previously lacked access to this asset class.

Featured on Shark Tank Guatemala

PoliBit gained significant visibility through its appearance on the first season of Shark Tank Guatemala, the local edition of the global television show known for spotlighting innovative startups. Founders Martha and Gabriela pitched their platform to a panel of Guatemalan investors, marking a notable moment for the show’s debut in Central America.

The pitch demonstrated how PoliBit applies cutting-edge technology to a concrete and traditionally offline industry. Their presence on the show helped introduce the platform to a wider audience and showcased how it could potentially reshape how real estate investments are made in the region.