Company Hero Enters Chile With a Fully Digital Virtual Office Model for Independent Professionals

Company Hero, the digital solutions ecosystem for independent professionals, has officially launched operations in Chile as the first step of its international expansion strategy. The company aims to bring its proven model of convenience, digital agility and business formalization to one of Latin America’s most dynamic entrepreneurial markets.

Virtual Offices: The Core of Hero’s Entry Into Chile

In this initial phase, Company Hero will introduce its Virtual Office service, a key solution for freelancers, small businesses and SMEs that require a verified fiscal and commercial address without renting a physical space.

The service enables entrepreneurs to establish their companies, issue invoices and receive correspondence using an official address, supported by fully digital documentation and customer service.

In Brazil, Hero already serves 55,000 active clients with this product, placing the company as a market leader in the virtual office category.

Why Chile Is the First Market for Expansion

Hero’s decision to enter the Chilean market is driven by its stable business environment, high level of formalization, digital maturity and sustained growth of new companies. The country, much like Brazil, is undergoing a shift in the labor landscape, with a rising number of independent professionals and SMEs seeking flexible, modern alternatives to traditional employment models.

The first locations opened in October across Las Condes, Lo Barnechea and Ñuñoa, with plans to expand to Providencia, Vitacura and Santiago Centro, areas that concentrate a significant share of small businesses and freelancers.

“We see Latin America as a natural continuation of the journey that brought us here,” said Miklos Grof, CEO and co-founder of Company Hero. “Just as in Brazil, we recognize immense potential in the region to strengthen independent work and support small businesses with more convenience, security and formalization.”

A Founder With Deep Roots in the Chilean Ecosystem

Grof’s connection to Chile began in 2012, when he founded Fundacity, a platform that linked startups, investors and corporations to streamline dealflow analysis and angel investment networks. After reaching users in more than 150 countries, Fundacity was acquired in 2015 by U.S. company Gust.

“The expansion into Chile is aligned with what we believe and built in Brazil: an ecosystem that simplifies the lives of independent workers,” Grof added.

He emphasized that cultural similarities, regulatory stability and regional development reinforce their vision that Latin America is ready for a new model of services designed for freelancers and small enterprises.

Digital Onboarding and a $1.8 Million Investment Plan

To establish its presence, Hero will rely on the brand credibility it has built in Brazil and on a model that blends digital efficiency with human-centered support. The company will offer a 100% digital onboarding experience, including document validation in minutes via WhatsApp, a differentiator aimed at delivering simple, secure and instant processes.

Company Hero expects to invest approximately US$1.8 million (around 10 million BRL) in its Chilean rollout, covering the setup of local hubs, marketing, team expansion and the future growth of its service portfolio.

“Our focus is to redefine the value delivered to independent professionals and small business owners,” Grof stated. “We are building a proposal that integrates fiscal addresses, insurance, benefits and management tools all in one place, a response to new ways of working that demand solutions that are simple, safe and, above all, convenient.”

Hero projects that its international operation alone will reach 50 million BRL in ARR by 2028.

Leadership and the Road Ahead in Latin America

The expansion in Chile is led by Cristian Nuñez, an executive with experience in entrepreneurship, operational scaling and regional leadership. Nuñez previously founded multiple initiatives in logistics and technology, later taking on roles in Operations and Finance and leading LATAM Expansion at Oxygen, a SaaS focused on industrial AI solutions. His background gives him a deep understanding of the challenges faced by entrepreneurs across the region.

As in Brazil, the Virtual Office will serve as the entry point to a broader suite of services Hero plans to introduce in Chile. In its home market, the company already offers insurance, health plans and operational support for businesses working with independent professionals. Company Hero is also evaluating future expansion into Mexico and Colombia.

“The idea is to gradually replicate the Hero ecosystem, extending the value proposition beyond the fiscal address, our most mature and established product, and positioning ourselves as a platform for administrative solutions and business formalization for SMEs across Latin America,” Grof concluded.

With its arrival in Chile, Company Hero begins a new chapter in its mission to empower independent professionals and SMEs across Latin America. As the company accelerates its expansion plans and prepares to introduce additional services, its goal remains clear: to build a regional ecosystem that simplifies business operations, strengthens formalization and delivers digital-first solutions for the modern workforce.