Morada.ai Raises US$3.1 M led by Parceiro Ventures to Expand its AI-driven Real Estate Platform
Morada.ai raised over US$3.1M to scale its generative AI platform for real estate, integrating housing credit and data-driven sales in Brazil.
Morada.ai, a pioneering generative AI platform for the real estate sector, has secured more than US$3.1 million (R$17 million) in a funding round, marking a new phase of expansion as the company strengthens its technology and broadens its commercial reach across Brazil.
Funding round led by Parceiro Ventures
The investment round was led by Parceiro Ventures and represents a strategic milestone for Morada.ai, which currently serves close to 200 real estate developers across 17 Brazilian states. Its client base includes major players such as Direcional, Patrimar/Novolar, Emccamp, Plano e Plano, Canopus, and VIC.
The new capital positions the company to accelerate growth while consolidating its role as a technology partner for developers operating in the primary real estate market.
A platform covering the full homebuying journey
Morada.ai operates what it describes as the most comprehensive platform in the sector, supporting the entire real estate purchasing journey, from lead qualification to post-sales engagement.
The company is now expanding into housing finance solutions, a segment that moved more than US$43 billion (R$240 billion) in 2024, according to data from Abecip.
By extending its capabilities into credit, Morada.ai aims to address one of the most complex and friction-heavy stages of the homebuying process.
Generative AI and structured data at the core
The company’s strategy aligns with broader global trends in artificial intelligence adoption. According to McKinsey, while 88% of organizations already use AI, only a small portion manage to scale it consistently.
Morada.ai positions itself as an enabler for real estate developers seeking to become part of this group of high-performing organizations.
Its platform integrates generative AI, structured data, and credit workflows into a single operational flow, designed to improve efficiency, predictability, and conversion rates.
Scaling efficiency and reducing credit bottlenecks
According to Ramon Azevedo, CEO and co-founder of Morada.ai, the new funding cycle will focus on deepening the platform’s technical capabilities and accelerating commercial expansion.
He notes that the company is currently operating in a sustainable manner and is prepared to invest in more mature solutions for the primary real estate market.
The housing credit sector still faces significant challenges. In some banks, up to 70% of mortgage applications can be rejected, often due to bureaucratic processes, heavy documentation requirements, and manual analysis. Morada.ai aims to reduce these inefficiencies by integrating AI, automation, and financial APIs directly into the sales process.
Traction and market reach
Morada.ai has already processed more than 50 million messages and interacted with approximately 2 million people, making its AI-driven systems responsible for engagements that have reached around 1% of Brazil’s population interested in real estate.
Founded in 2021 as a spin-off from Kunumi, a company later acquired by Bradesco, the startup maintains a partnership with UFMG to support technology development and talent formation.
A new phase for Brazil’s primary real estate market
“The real estate market requires more than lead qualification. It demands efficient integration between AI and humans, reducing rework and increasing conversion,” said Ramon Azevedo.
From a commercial perspective, Luís Veloso, CRO of Morada.ai, highlighted that:
"The funding enables greater predictability and the use of structured data, marking a new phase for Brazil’s new home market.”
With this new round, Morada.ai reinforces its ambition to scale AI-driven efficiency, integrate housing credit into digital sales flows, and reshape how real estate developers operate in Brazil.
