Central America
ILB Metrics recognized by TechBehemoths as a digital strategy leader in Mexico
ILB Metrics has been recognized as a leader in SEO, Content Marketing, and Digital Strategy by the TechBehemoths Awards 2024.
Events & Conferences
CMI Expands Production Capacity for Animal and Pet Food with New Production Line
Boosting production capacity by over 60%, CMI introduces a new extrusion line in Guatemala, opening a world of opportunities to bring its pet food offerings closer to consumers.
Central America
How Central America is Embracing AI in the Workplace
Central America shows growing interest in AI, with high awareness but limited implementation, marking opportunities for regional growth in technology adoption.
Central America
Costa Rica: A Leading Startup Ecosystem in Latin America
According to the 2024 Global Startup Ecosystem Index published by StartupBlink, Costa Rica ranks as the 8th best country in Latin America for startups and stands at 75th place globally. This reflects a slight drop from the previous year, when Costa Rica was ranked 72nd globally. The Global Startup Ecosystem
Central America
The Best CRMs for Entrepreneurs in Honduras
Nowadays, managing customer relationships is crucial for any business looking to grow and optimize its operations. CRM systems, which stand for "Customer Relationship Management," are essential tools that help companies organize and manage their interactions with customers. For all entrepreneurs in Honduras, having a CRM is essential for
Central America
Risks and Uses of Digital Reputation in Central America 2024
Digital reputation has become a fundamental strategic asset for companies today, especially in a rapidly growing region like Central America. In a context where purchasing decisions, business relationships, and public perception are deeply influenced by online reputation, understanding and managing the associated risks is key to success. In the recent
Central America
Is Investing in a CRM Beneficial for SMEs in Honduras?
In the dynamic business environment of Honduras, small and medium-sized enterprises (SMEs) face the challenge of staying competitive while optimizing their operational processes. With a constantly evolving market and customers increasingly demanding personalized services, having efficient tools is essential. An online Customer Relationship Management (CRM) system can be a key
Central America
Implementing a CRM: The 10 Benefits for Businesses in Honduras
Customer Relationship Management (CRM) systems are not always embraced enthusiastically by sales teams. While they offer tools for tracking offers and identifying opportunities that need extra attention, many sales representatives see them as tedious and time-consuming. They input data but fail to see immediate tangible benefits. However, the reality is
Central America
The Rise of Venture Capital in Central America: USD $266M in Six Years
According to the latest report by Cuantico, titled "Central America Venture Capital Report 2023," Central America has attracted over USD$266 million in venture capital investment over the past six years. This capital influx has been primarily directed towards early-stage startups, with a particular focus on Belize, Costa
Central America
Everything You Need to Know About Choosing a CRM in Honduras
Selecting the right CRM (Customer Relationship Management) system is crucial not only for optimizing your company's sales process, but also for enhancing your marketing strategy. This software plays a vital role in managing and improving customer interactions, and choosing the right CRM can significantly impact the success of
Brands
IDB Lab invests in El Salvador's financial start-up Cubo
Cubo's boost of capital aims to propel the growth and development of micro, small, and medium-sized companies (MSMEs) to unprecedented heights.